Work culture is the talk of town in most workplaces today. Some say it’s fluffy’ and merely a superficial facade HR managers put on to attract recruits. While the other half swears by workplace culture-building. At 95percent, the team worked closely with Nuffnang’s culture-movers to turn ‘Nuffnang the workplace’ into ‘Nuffnang the joyplace’; all for […]

Branding matters, period. All the more so for content creators in this increasingly competitive and challenging industry, where the obstacle to working with brands is beyond superficial numbers. As brands develop smarter and more adaptive strategies of engaging content creators, considerations includes synchonicity with brand’s values, audience sentiments and the true influence-strength of a content […]